Consumers Consider The Mobile Web Valuable

We are a tech addicted society and a recent study shows just how
much our gadgets mean to us. Google/Ipsos asked people what they
would be willing to give up for an entire month to keep
internet usage on their smart phones. Respondents said:

  • 46% – Beer
  • 36% – Chocolate
  • 34% – Super Bowl tickets
  • 26% – High Heels
  • 20% – Cable TV

What Does This Mean To You?

People are willing to give up beer, chocolate or Super Bowl tickets – If this isn’t   proof how much we value mobile web access, I’m not sure what is.  Mobile strategies are quickly becoming an imperative in business.  They are now shopper’s top tool when starting to research products.  For more information on how you can use mobile to grow your business, please call your Orlando Sentinel Media Group Representative or:
Lisa Mercer
Orlando Sentinel Media Group
407.650.6572
llmercer@orlandosentinel.com

Source:  Google/Ipsos

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